Mumbai, India – Lab grown diamonds have been the biggest innovation
and technology breakthrough in the gems and jewellery sector. Limelight Diamonds, a pioneering brand in lab
grown diamond sustainable jewellery, is taking steps towards a radiant future,
with strategic expansion initiatives following a series of 5 new store
openings. Headquartered in Mumbai and a branch in Kolkata, the brand is
delighted for its recent store launches in Kalaghoda, Ghatkopar, Borivali,
Varanasi and Jaipur. Their network of stores is set to grow further with its
upcoming store in Hyderabad shortly.
The advent of these new stores
marks the brand’s entry into key business locations across India and these
additions are meant to strengthen the brand’s retail presence further and
attract consumers seeking for alluring and sustainable jewellery that aligns
with their modern and ethical beliefs. Specialising in CVD diamonds, each store
displays remarkable lab grown diamond jewellery, designed meticulously, ranging
from rings, earrings and pendants to necklace sets, bracelets and more.
Limelight Diamonds envisions to
open at least 10 more stores across the country in the coming months. As
India’s largest CVD diamond jewellery brand, the upcoming store launches are
testament to its mission of raising awareness about sustainability and making
eco-friendly diamonds accessible to all, without compromising on quality,
offering its customers great value for money.
The vision for Limelight is to
establish itself as the first SUSTAINABLE luxury jewellery brand from India and
create a luxury niche for lab-grown CVD diamond jewellery worldwide. Inspiring,
beautiful, and totally couture, yet easy on the ecology, through lab-grown
diamond jewellery, they wish to give it back to mother earth and have taken it
as a challenge to add these sustainable diamonds to every conscious diva’s wish
list.
Talking about the brand’s growth,
Pooja Sheth Madhavan, Founder and MD of Limelight Diamonds says, “With our
strong growing presence, we aim to strengthen our consumer base, offering them
an exceptional opportunity to engage with our exquisite lab grown CVD diamond
jewellery. Limelight is now focusing on entering potential markets to create
more awareness in abundance and educate customers on the environmental implications
of their jewellery choices. Even in jewellery, consumers are tired of small
diamonds studded in clusters to give the look of solitaires. With increased
awareness and consumer acceptance for LGD jewellery, this festive season, we
are expecting almost 60% year-on-year. For the coming months, we are all set to
showcase a new and wide range of sustainable jewellery to Indian consumers.”
Over the years, Limelight has been able to spread its wings
in India with a network of over 7+ stores, 40+ shop-in-shops, across 25+
cities, including Mumbai, Delhi, Hyderabad, Bangalore, Chennai, Kolkata etc.
With a visionary plan of further expansions across India and globally,
Limelight Diamonds is determined to spread its sparkle and fulfil its aim of
catering to a wide-ranging consumer base.
